Talala New Heliopolis: varied, fully finished homes
A Madinet Masr residential project between Cairo–Ismailia and Cairo–Suez roads, with areas from 35 sqm and a payment plan extending up to 15 years.
How does Talala shape residential life in New Heliopolis?
Talala is a residential project by Madinet Masr in New Heliopolis. It combines compact homes with larger family units, all presented with fully finished specifications.
Landscaped areas, outdoor activities and everyday services are distributed close to the residential zones. This arrangement brings recurring needs within easier reach of the homes.
The range runs from one-bedroom formats to townhouses and villas with more rooms, allowing buyers to compare space, privacy and outdoor areas across clearly different types.
Talala location: between Ismailia and Suez roads — centre of New Heliopolis City
Talala New Heliopolis occupies a corridor in New Heliopolis City flanked by the Cairo–Ismailia and Cairo–Suez roads, immediately next to SODIC East. The compound is about 25 minutes from Nasr City, roughly 9 km from El Shorouk, and around 32 km from Al Rehab.
Talala sits in the most dynamic part of New Heliopolis City, between Cairo–Ismailia Road to the north and Cairo–Suez Road to the south. This location gives the project two main frontages on two of East Cairo’s most important arteries, plus direct proximity to SODIC East and other New Heliopolis developments. The main entrance connects to Al Amal Axis and the Regional Ring Road, making travel to and from the 5th Settlement and the New Administrative Capital smoother.
Nearby landmarks serve everyday life and investment alike: Badr University in Cairo, the NHMC medical and education centre, Open Air Mall, and Mary Land House in El Shorouk. This infrastructure makes the location attractive for buyers who want to live outside the traffic ring while keeping schools, universities and healthcare close.
| Destination | Approximate time / distance |
|---|---|
| Nasr City | ~25 min |
| Al Rehab | ~32 km |
| New Cairo / 5th Settlement | ~42 km |
| El Shorouk | ~9 km |
| SODIC East | Directly adjacent |
| Badr University in Cairo | Near the project |
| Regional Ring Road | Fast access |
Talala master plan: reading the vertical layout of Phase One
Talala New Heliopolis organises its 491.41-feddan master plan around a "5-minute life" concept, keeping home, work, sport and daily shopping within a five-minute walk. A 300-metre Green Spine threads through Phase One as the connecting backbone, lined with shared plazas, jogging trails and bike lanes between neighbourhoods.
The original image is oriented vertically and shows how Phase One is laid out, with the Green Spine running through the centre of the residential blocks, low density and generous open spaces.
Note: the displayed plan focuses on Phase One; Phase Two is a future release.
Talala phases and plan distribution
Talala is planned across two phases covering approximately 491 feddans. Phase One occupies 246.31 feddans and contains 4,174 fully finished residential units.
Phase Two covers 245.12 feddans. A unit is compared through its sector in the plan, type, area and the handover date written in its contract.
Talala unit types and areas
Areas start at 35 sqm and reach 247 sqm. Types include Solo Homes, Solara Home, Sela Home, Pano Homes, Eco House, Dun House, S-Villa and standalone villas.
Talala's residential units span one to five bedrooms depending on type. Some are apartments, while others use duplex, townhouse or villa layouts with different entrances and outdoor spaces.
Compare internal area, bedroom count, floor and outdoor space, then match them to the selected plan and finishing schedule.
Current Talala prices
Price on request. The total varies by unit type, area and position within the plan, so a general project figure is not sufficient for a purchasing decision.
Ask for a dated Talala quotation covering the unit total, service charges and scheduled payments.
Talala down payment and installments
The payment plan starts with 4% down and installments up to 15 years. The unit quotation sets out every payment, due date and additional fee.
Compare the total paid across the full term, then make sure the same schedule is written into the contract.
Talala unit handover
The signed Talala agreement records when the chosen unit will be delivered, its fully finished condition and included fittings.
At inspection, compare the home with its plan and specification and record any observations in the inspection record.
Amenities and services at Talala
Talala's services are built around evenings and family time — a different angle from the sport-led focus of the company's other projects:
- A dedicated stargazing area — open ground set up for the night sky, an unusual amenity that trades on the site's distance from light pollution
- Outdoor cinema — open-air screenings that create a shared evening activity inside the project
- Health centre — for physical and mental wellbeing
- Children's play zone — a safe area given over to play and exploration
- Distributed green space — at the centre of the project for walking and exercise, not pushed to its edges
- Retail services — covering daily needs inside the project boundary
Madinet Masr, developer of Talala
Madinet Masr develops Talala as part of its growth in east Cairo. The company was founded in 1959 and trades on the Egyptian Exchange as MASR.CA.
Talala reflects a focus on varied, fully finished homes and long payment terms in New Heliopolis.
What should be reviewed when choosing a Talala unit?
Identify the unit type, area and bedroom count, then compare its place in the plan and access to amenities. Review finishing, handover and total price next.
Payment terms, fees and handover belong in the unit contract rather than a general project description.
Talala in pictures — facades, spaces and master plan
Talala New Heliopolis's photo set below reflects the finished product: modern facades and green spaces across Phase One, a typical residential neighbourhood street, public spaces and walking paths along the Green Spine, and fully finished interiors ready for move-in from day one.
Questions buyers ask about Talala
Where is Talala located?
Talala is in New Heliopolis between Cairo–Ismailia Road and Cairo–Suez Road, near Madinaty, El Shorouk and Badr.
What is the Talala payment plan?
The plan starts with 4% down and installments up to 15 years. Final payments are fixed in the unit offer and contract.
What are Talala prices?
Price on request, varying by unit type, area and position within the plan.
Are Talala units finished?
Yes. Talala offers fully finished units. Review the finishing and fitting schedule for the selected unit before signing.
What unit types and areas are available?
Talala includes apartments, duplexes, townhouses, S-Villas and standalone villas, with areas from 35 to 247 sqm.
What amenities does Talala include?
Amenities include landscaped areas, children's spaces, a wellness centre and retail services, alongside outdoor cinema and stargazing areas.
How is Talala handover set?
The signed agreement records when the chosen Talala unit will be delivered and its fully finished specification.
Who develops Talala?
Talala is developed by Madinet Masr, an Egyptian developer founded in 1959 that trades on the Egyptian Exchange as MASR.CA.




